戴竹君

1 General teaching situation of graphic creativity course

With the development of the times and changes in people's aesthetic needs， people's sensitivity to graphics is gradually increasing. Creative and interesting graphic designs are often more attractive to people. From the past to modern times， the role of graphics in various products as symbols for disseminating information has not changed， enabling people to know product information clearly. Since graphic creativity is widely used in majors such as product design and visual communication design， teachers need to pay attention to students creative and innovative abilities while pursuing fun and novelty in the teaching process， and combine graphic creativity courses with other majors. The combination of curriculum practice content and the change of curriculum teaching mode are of great significance to the improvement of students' professional ability.

2 Thoughts on the New Teaching Mode of Graphic Creativity

2.1 Innovate teaching ideas and learning methods improvement

Firstly， it is necessary for the students to not only fully master the basic knowledge and skills as well as having rich cultural connotations， but also to understand and use modern thinking methods and design concepts. In the process of graphic design， relevant personnel are required to make full use of modern art to improve the quality and level of graphic creative activity. Secondly， for any qualified designer， he/she should have a clear understanding of the industry. While the designer should have a sense of social responsibility to serve the society at the same time. Finally， teachers should organize students to learn more cultural knowledge， in the meantime not to restrict students too much. In addition， teachers should provide students with more practical opportunities as well. Only a large amount of practice can encourage students to truly realize the importance of graphic design， and at the same time can help students gain more direct experience， which in turn encourages students to design truly outstanding works. Graphic design standards should be diverse. So in the design process， teachers should not fix standards or intend to prefer a certain style. They should encourage a variety of design styles， while avoiding traditional stereotypes and encouraging students to have more open thinking， as well as cultivating students' creative ability.

2.2 Focusing on the connection between classroom learning and extracurricular activities

In the process of practical teaching， teachers can allow students to simulate projects in the classroom， dividing the students into few groups. The recommended person will be put in charge of assigning various tasks and grouping members for collecting materials and discussing plans. The team leader writes down the project classification and direction on the blackboard， while the other students vote and state the reasons for their choice. After the design work is completed， the team leader will give a short presentation. In the process of project operation， students use the knowledge they have learned to solve practical problems， fully mobilize the enthusiasm for learning， gain a sense of accomplishment， and realize the organic combination of theory and practice. Graphic design teachers should not only promote their own knowledge and practical operation ability， but also fully think about graphic creative design elements， concepts， and design thinking methods. In the current era， teachers should not only explain the knowledge in textbooks， but also encourage students to be able to learn in the actual learning process. To discover oneself， we must pay attention to teaching students in accordance with their aptitude， and conduct individual education for students with different basic knowledge levels and personalities， thereby promoting the overall improvement of the teaching quality and teaching effect of graphic creativity courses.

3 Reform of the teaching method of graphic creativity

Firstly， it is important to create an entertaining teaching atmosphere. A relaxed and interesting teaching atmosphere helps to stimulate students' enthusiasm for learning， and allows students to actively cooperate with teachers and think about problems in teaching. Such a learning attitude is the key to a student's mastery of knowledge. In the teaching of graphic creative design， teachers can appropriately add some thematic games in combination with the course content. Secondly， the roles of teachers and students should be exchanged. Under the condition of enjoying synchronized resources， teachers should encourage students to share cases. If students can draw inferences about the cases， they should be encouraged to find more relevant cases and share them in the whole class to build a class knowledge base. In this way， the knowledge acquired by students is no longer limited to the teachers， and their own expression ability has also been exercised. Finally， teachers should pay attention to the display and evaluation of learning results. Homework is a direct manifestation of students' learning achievements， which is often difficult for students to discover the shortcomings of their own works. Teachers can organize activities to evaluate homework and select some outstanding works by anonymous voting. The authors can be invited to explain their creative sources， creative methods， and how to solve problems after encountering problems. This evaluation method can fully mobilize the enthusiasm of students to participate. After that， teacher conducts extensive student mutual evaluation， and finally summarizes and guides the students to further improve the work. In addition， holding interesting exhibition activities is also an important way to improve teaching effectiveness.