Sa Sa CFO, Guy Look

Uncertain global economic conditions may have led consumers to tighten their purse strings, but digital media could reverse that trend and give retailers a much needed boost, said the chief financial officer of a Hong Kong-based cosmetics chain. “Obviously there are government policy factor, economic factor influencing the consumers but I think…the smartphones and digital media are enabling consumers to feel very confident about what they buy and they have such a lot of exposure to the market that this keeps them going.” he said.

“全球經(jīng)濟(jì)的不確定性可能導(dǎo)致消費(fèi)者收緊錢(qián)袋，但數(shù)字媒體的發(fā)展有可能扭轉(zhuǎn)這一趨勢(shì),給零售商帶來(lái)急需的提振?！鄙瘒?guó)際控股有限公司 CFO Guy Look表示。“顯然，政府的政策因素、經(jīng)濟(jì)因素都會(huì)影響到消費(fèi)者。但智能手機(jī)和數(shù)字媒體的發(fā)展使得消費(fèi)者對(duì)于購(gòu)買(mǎi)的商品更加自信，他們有了更多的渠道認(rèn)識(shí)市場(chǎng)，從而刺激了消費(fèi)?！?/p>

Macy CFO，Karen Hoguet

Amazon is an easy source of blame for the ongoing wave of store closures happening at bricks-and-mortar chains. But according to Macys CFO Karen Hoguet, there’s a bigger competitive threat challenging her company’s business over time: off-price. “Customers typically don’t need most of what we sell, and there is a psychology that loves that promotion,” Hoguet said. “Every time we try to say to a customer group, ‘What if we didn't have coupons?’ The answer is, ‘We hate them. But whatever you do, don’t take them away.’”

美國(guó)知名連鎖百貨公司梅西百貨的關(guān)店潮很容易歸咎于亞馬遜。但CFO 凱倫·霍格特表示，“從長(zhǎng)期來(lái)看，打折百貨的迅速發(fā)展對(duì)梅西百貨來(lái)說(shuō)是更大的威脅。通常消費(fèi)者并不需要們售賣(mài)的大多數(shù)商品，但心理學(xué)研究發(fā)現(xiàn)，大家都喜歡促銷(xiāo)商品?？蛻?hù)明確表示，沒(méi)有優(yōu)惠券就很難接受。”

AT&T's CFO，John Stephens

Telecom giant AT&T’s CFO John Stephens told that he feels even better today about the planned acquisition of Time Warner than when it was announced last year. “We feel really good about our opportunities to combine and generate a really strong cash generation machine that will keep this company healthy for a long time to come.” He also added that the entertainment company’s lower capital intensity compared to AT&T's “is going to give us a real opportunity to deliver.”

美國(guó)電信巨頭AT&T CFO John Stephens 日前表示，與2016年宣布收購(gòu)媒體巨頭時(shí)代華納時(shí)相比，他現(xiàn)在感覺(jué)更加樂(lè)觀(guān)?！爱?dāng)時(shí)感覺(jué)就很不錯(cuò)。現(xiàn)在來(lái)看，能夠有機(jī)會(huì)把兩家公司結(jié)合，實(shí)現(xiàn)強(qiáng)勁的現(xiàn)金生成能力，從而使公司在很長(zhǎng)一段時(shí)間內(nèi)保持文件發(fā)展。”Stephens補(bǔ)充道，“與AT&T相比，時(shí)代華納的資本密集度較低，恰恰能夠?yàn)槲覀儎?chuàng)造真正的機(jī)會(huì)。”