浙江傳媒學(xué)院受眾滿意度研究團(tuán)隊(duì)

2017年娛樂產(chǎn)品和明星褒貶值月榜之二

浙江傳媒學(xué)院受眾滿意度研究團(tuán)隊(duì)①

2017年2月明星褒貶值TOP20

[責(zé)任編輯：華曉紅]

Journal of Zhejiang University of Media and Communications

No.2，2017

Contents

Virtual Corporation:An Invisible“Pushing Hand”behind Users’ Information Consumption Behavior on WeChat ——A Perspective for Embeddedness Theory

WuDan&ZhangMeilan(2)

Cognition of the Morphological Function of Books and Periodicals and its Constructive Significance for the Theory of Editing Capability in the“Internet Plus” Era

ShenMin&XuKangliang(9)

New Media Literacy:A Conceptual and Competency Framework

LiJincheng(15)

A Study on the Strategies for the Promotion of New Media Literacy from the Perspective of Aesthetic Education

LuYi&YouXiaowen(20)

Nation State or Global Public Sphere? Two Research Paradigms of International Public Communication

SongQi(25)

Images of Zhejiang in African Media: A Comparative Study with the Reporting Framework of Western Media

ZengHaifang(30)

Current Situation and Thoughts on Public Communication in the Age of New Media

HeKun(38)

Mutual Construction and Reconstruction:The Potential Urban Space of Public Communication and Social Production

LiaoMengxia(44)

Peripheral Communication and Public Communication:A Theoretical Analysis and the Case of Festival Culture

SunWenwen(48)

The Communication Stragety of China's Ethnic Policy under the Perspective of Public Communication

RenzengZhuoma(52)

Ten Discussions on Chinese Cinema in 2016

ChenXuguang(58)

A Review of the Main Topics of Discussion on Chinese Cinema in 2016

FanZhizhong&FanJinghan(75)

A Power Facing Huge Obstacles but Still Moving Forward：The History of the Digital Broadcasting of

American Television

TaoYe(80)

Exploring the Cultural Code and Indigenous Identity in Taiwanese-dialect Films

HuangZhongjun(87)

“They won’t Forgive Me for Being so Gifted”- Cultural Rectification in the Biopics Camille Claudel and Camille Claudel 1915

ZhangBinning(92)

On Targeted Advertising and Personal Data Protection in the Age of Big Data -A Discussion on the Modes of National Advertising Regulations in the United States, the European Union and Japan

ChengMing&ZhaoJingyi(97)

Personal Data Protection and Internet Advertising Regulation in the Era of Big Data

XuWeihua(105)

Advertisement Law in the Internet Age: Impact and Response

YaoZhiwei&WangYuanyuan(111)

Online Games, Online Game Novels and Cyber-literature: Literary Narrative from a Gaming Perspective

GeJuan(117)

An Exploration of the “Diaspora”in the Travel BookStrangeStones

QianJianwei(124)

Implications of Sino-Foreign Project-based Learning on the Promotion of Students’Creativity——The Practice on Multimodal Documentary Making between Chinese and Australian Students via Video-conferencing

HeQiliang(129)

Measures for the Pomotion of the Editing Capability of College Subject Librarians in the Context of Big Data

ChenHong(135)

Monitoring of Media Social Responsibility Based on Appreciation and Devaluation

(139)

Monthly Lists of the Appreciation and Devaluation of Entertainment Industry Products and Celebrities in 2017(Part One)

(145)

Monthly Lists of the Appreciation and Devaluation of Entertainment Industry Products and Celebrities in 2017(Part Two)

(147)

①團(tuán)隊(duì)成員：葛進(jìn)平、許蔚蔚、龔立群、陳杰、章霖軒、樓彩霞、張鵬、明旭。通訊作者葛進(jìn)平，男，研究員，浙江傳媒學(xué)院管理學(xué)院，郵箱：1105908203@qq.com。本團(tuán)隊(duì)受浙江傳媒學(xué)院管理學(xué)院、浙江傳媒學(xué)院協(xié)同創(chuàng)新中心資助。