In recognition of the increasing impact television has on decision-making by bringing world attention to conflicts1 and threats to peace and security and its potential role in sharpening the focus on other major issues， including economic and social issues， the United Nations General Assembly2 proclaimed3 November 21 as World Television Day on December 17， 1996.

由于認(rèn)識到電視通過提醒世界注意沖突及其他對和平與安全的威脅，從而對決策的影響日益增強，同時意識到電視對引導(dǎo)公眾關(guān)注包括經(jīng)濟和社會問題等主要問題所能發(fā)揮的作用，聯(lián)合國大會于1996年12月17日指定11月21日為世界電視日。

The world today is controlled by advancements4 in technology. We live in a society that depends on information technology and communications to perform its daily activities， including work， entertainment， education， health care， personal relationships， travel， and many other pursuits.

當(dāng)今世界被技術(shù)進步所控制。我們生活在一個依賴信息技術(shù)和傳播的社會中，工作、娛樂、教育、保健、個人關(guān)系、旅行等等日常事務(wù)都離不開信息技術(shù)與傳播。

Everything we experience through television shapes and influences our lives. Television educates， informs， entertains， instructs and influences us in so many ways. The youth are greatly influenced by images and we can expect new value systems to emerge5 among them.

我們通過電視體驗到的一切都在塑造和影響著我們的生活。電視有著教育、信息、娛樂、通知等多種功能并以這些方式對我們產(chǎn)生影響。年輕人極大地受到圖像的影響，我們可以想見他們將由此形成新的價值體系。

World Television Day is not so much a celebration of a tool， but rather the philosophy which it represents. Television represents a symbol for communication and globalization in the modern world. Television was thus acknowledged as a major tool in informing， channeling and affecting public opinion. Its impact and presence and its influence on world politics could not be denied.

世界電視日不僅只是一個慶祝電視這種工具的日子，更重要的是認(rèn)可電視所代表的哲學(xué)。電視是現(xiàn)代世界的傳播和全球化的象征。電視由此被認(rèn)可為一種傳遞信息、引導(dǎo)和影響輿論的主要工具。其后果、存在和對世界政治的影響力是不可否認(rèn)的。

The global exchanges of television programmes focusing on peace， security， economic and social development and the enhancement of cultural exchange show the growing significance of television in today’s changing world. The information sharing through television improves social and cultural communication and encourages cooperation and partnerships in the world.

電視節(jié)目側(cè)重于在和平、安全、經(jīng)濟和社會發(fā)展、以及加強文化交流領(lǐng)域的全球交流，這表示電視在當(dāng)今不斷變化的世界中日益重要。通過電視共享信息，有利于社會和文化的交流，并鼓勵全球合作和伙伴關(guān)系。