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        The Characteristics of English News Headlines

        2017-06-03 11:10:55秦亞梅
        科學(xué)與財(cái)富 2017年15期
        關(guān)鍵詞:措施

        秦亞梅

        (鶴壁職業(yè)技術(shù)學(xué)院 助教 458030)

        Headlines are windows for the news. They are quite essential for news. Form the headlines, the reader can know instantly which piece of news is worth reading. At the same, it is necessary for the readers to understand the headlines to describe which column should be read and which not.

        1.Features of Headline Structure

        Headline is quite different form other types of English writing. Because of the limited room, the headline has its own structural features. We can sum up three features as follows:

        1.1Declarative sentence

        Different sentence types in English have different function for expressing meanings. So there is a clear tendency for English news headline on the choice of sentence types. For example: Yahoo Awards Worlds Best Cyber Cafés(雅虎評(píng)選全球最佳網(wǎng)吧),Asia Pledge Action on Bird Flu (亞洲國家表示采取一致措施控制禽流感).

        1.2 Question

        In order to attract the readers eyes and arouse the readers interest, sometimes the editor also use questions for news headline. If a sentence only has question mark, but does not have interrogative and auxiliary, it is a seeming-question. We can see some examples as follow: How to Make Our Communication More Efficient?(怎樣交流更有效?),Stay Thin by Sleeping More?(想苗條,多睡覺),What is Dateline?(何為征婚熱線?).

        2. Features of Using Words

        2.1 Uses of nouns and midget words

        Because the news language is quite concise, the editors prefer to use the short and vivid nouns and verbs. These words can make the headline more interesting and attractive. Most words in the headline are nouns, and it is very common to use the nouns together.

        2.2 Uses of shortening widely

        Shortened forms are widely used in headlines. The readers want to get as much information as possible in short time. So the headline must use shortening words for there shortness and conciseness. For example: EU Propose New Rules on Avoiding Volcanic Ash(歐盟制定措施應(yīng)對(duì)火山灰),AIDS-The Risk to Heterosexuals(艾滋病危及異性戀愛者).

        3. Features of Grammar

        Headlines catch readers eyes by concentrating information in concise language and refining the best language. And the headline plays a unique role in news report.

        3.1 Tense

        There are three tenses that are often used in headlines. They are simple present tense, future tense, and present continuous tense.

        Here is an example. Comeback Gives China A Sensational Thomas Cup Win(中國隊(duì)反敗為勝榮獲湯姆斯杯).

        From the news we can say that this event happened in the past, but the news uses past tense. However, the headline which uses present tense can seem vividly and plays a very good effect. This usage is quite common in English news headline.

        3.2 Voice

        Most English news headlines prefer to use passive voice. The auxiliary verb “be” is often omitted when the passive voice is used in the headline. And at the same time, the “by” is not very often used to show who performs this action.

        Let see an example:1 Ton of Ancient Coins Unearthed in Shaanxi(陜西出土一噸的古幣).

        3.3 Emphasis omitted and simplified

        Grammatically, in order to save the space of the whole page, the headline always uses incomplete sentences or phrases. There are two examples: US Carmakers Ready to Cut Output(美國汽車廠家準(zhǔn)備消減產(chǎn)量),China to Continue Fiscal Program to Aid Economy(中國將繼續(xù)其支持經(jīng)濟(jì)發(fā)展的財(cái)政政策).

        參考文獻(xiàn):

        [1]黃勤.2007,我國的新聞翻譯研究:現(xiàn)狀與展望[J],上海翻譯,2007第(3)期。

        [2]廖志勤.2006,英語新聞標(biāo)題及其翻譯策略[J],中國科技翻譯,2006第(2)期。

        [3]劉宓慶.2007,文體與翻譯[M]。北京:中國對(duì)外翻譯公司。

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