Beijing, the city to host the 2008 Olympic Games, is attracting more and morefocus from all over the world. On August 8, Mayor Liu Qi announced the beginningof the 2-year count down of the 2008 Olympic Games. According to the experi-ences of other host cities, Olympic Games will generate abundant opportunities forthe economic development. Here, for the sake of people's interests, China's For-eign Trade opens the column \"Economy · Olympics\" to present you the develop-ment of China's sports industry and the effort that sports enterprises make to showtheir love for sport and for the people around the world.