楊艷

The Production Team from Hungarys National Media Outlets Visiting Chongqing

“Chongqing Through the Eyes of Foreign Media”: The Mountain Citys Views Through the Lens

By Yang Yan/The World and Chongqing

The year 2024 marks the 75th anniversary of the establishment of diplomatic relations between China and Hungary. To shore up the resumption of inbound tourism, make Chongqing a culturally advanced city, and speed up its development into a world-renowned tourist destination, the Chongqing Municipal Commission of Culture and Tourism Development, in cooperation with the Consulate-General of Hungary in Chongqing, invited Hungarys six national media outlets, including M1 (TV channel), TV2, and ATV, to visit Chongqing from March 14 to 26. Under the theme of “Chongqing Through the Eyes of Foreign Media,” they focused on its incredible view, telling its story through the lens.

Walking while listening, seeing while filming, journalists from these national media outlets deeply immersed themselves in the charm of colorful humanities and the beauty of natural scenery in Chongqing. They visited 12 districts and counties, including Beibei District, Nanchuan District, Wulong District, Yuzhong District, Fengdu County, Zhongxian County, Fengjie County, Wushan County, Yunyang County, Changshou District, Jiulongpo District, and Dazu District, to shoot photos and videos, which will be released on these Hungarian national media outlets after being post-processed.

Exploring the Charm in the City of Mountains and Rivers

The production team captured the Liziba Station in Yuzhong District to experience how a monorail train runs through the residential building, feeling the pulse of Chongqing as an 8D magic city. They visited Huguang Guild Hall, unveiling the mysteries of Chongqings immigrant culture. They enjoyed the “Zui Bayu” performance of intangible cultural heritage while appreciating the unique charm of traditional arts and exploring the distinctive beauty of Yuzhong, the root of Chongqing, seamlessly blending the charm of its past and present.

Sz?cs Tamás, a sub-national TV journalist from ATV, said that with Chinas friendly trial policy of granting visa-free access to Hungarian ordinary passport holders, he wanted to bring his family and friends to Chongqing for a visit. “There is even a statue of our Hungarian poets, and this makes me visualize the friendship between Hungary and China more,” Sz?cs Tamás said with astonishment when seeing the Statue of Pet?fi Sándor and Júlia Szendrey in Eling Park.

Toth Gabor, an editor and host from M1, recognized when visiting Beibei District that Beibei is endowed with unique tourism resources and has what it takes to be a world-class resort for hot springs and spas, which is highly attractive to tourists from Hungary and its neighboring countries.

In Jiulongpo District, Lipcsey-Bidló Katalin from the Central European Press and Media Foundation expressed that she was impressed by the adorable giant pandas and the traditional Chongqing-style teahouses.

Experiencing Natural Scenery and Cultural Customs

The cliffs, strange peaks, caves, Buddha statues... The typical karst tableland scenery, the ancient high-altitude cave system, and the profound Buddhist culture of Jinfo Mountain in Nanchuan District made the production team wonder.

After further learning about the rich tourism resources and facility construction in Wulong District, the production team highly praised what the spots have achieved in tourism development, commending that no matter the resource quality, supporting facilities, or service quality, Wulong has reached the international standard.

In Zhongxian County, the production team climbed the Shibaozhai Pagoda and experienced the time-honored history and culture. They took a boat to the Wuxia Gorge & Shennv Spot. The delicate boat crossed the emerald-like Shennv Stream. Sz?cs Tamás couldnt help exclaiming that Wushan has beautiful natural scenery not second to the Grand Canyon of Norway.

In the Zhang Fei Temple Scenic Spot in Yunyang County, the production team fully appreciated the works of Yan Zhenqing, Su Shi, and other great calligraphers and had a profound experience in Chongqings charm of the “picturesque scenery and profound literary deposits.” The unique charm of Yunyangs history and culture can be felt through experiencing county-level intangible cultural heritage—Dongs Wonton Making Technique.

At the Dazu Rock Carvings, a UNESCO World Cultural Heritage site, everyone was listening to the commentary while recording the beauty of rock-carving art on the cliffs by cameras. “I cant find proper words to describe the beauty of the Dazu Rock Carvings, for its achievement is so magnificent,” a member of the production team said when acclaimed Dazus unique rock-carving cultural legacy. Péter Pál Kránitz, a reporter from Index, said that they will show Dazus delicious food and rock-carving culture to the overseas audience in an all-round way, enabling more people to know about Chinese culture.

In Qutang Gorge, Fengjie County, the majestic Kuimen and the profound culture and history deeply impressed the production team. In the Mingshan Mountain scenic area, they experienced the folk intangible cultural heritage, landscapes, and cultural and historical representations in Fengdu, praising the exquisite and exceptional Chinese culture. In Changshou Lake scenic area, everyone enjoyed thrilling activities such as jet skis and hovercraft rides, and they also watched the spectacular kayaking performances.

The event organizer said an innovative approach was applied for this occasion, integrating “l(fā)ive shooting by foreign media and on-site promotion in districts and counties.” The purpose is to build Chongqing into a culturally advanced city, accelerate its development into a world-renowned tourist destination, and showcase Chongqings cultural and tourism appeal to Hungary and the broader European market. Moving forward, their plan involves organizing a series of publicity campaigns to popularize inbound travel brands, fostering the sustained growth of Chongqings inbound tourism sector.

Photo/Chongqing Municipal Commission of Culture and Tourism Development

2024年是中國和匈牙利建交75周年。為助力打造文化強(qiáng)市，加快建設(shè)世界知名旅游目的地，推動(dòng)入境旅游恢復(fù)發(fā)展，重慶市文化和旅游發(fā)展委員會(huì)聯(lián)合匈牙利駐重慶總領(lǐng)事館，邀請匈牙利M1電視臺(tái)、TV2電視臺(tái)、ATV頻道等6家國家級(jí)媒體于3月14日至26日訪渝，以“外媒眼中的重慶”為主題，用鏡頭聚焦重慶美景，講述重慶故事。

攝制組記者邊走邊聽、邊看邊拍，深度感知重慶多彩人文之韻、自然風(fēng)光之美。他們先后前往北碚、南川、武隆、渝中、豐都、忠縣、奉節(jié)、巫山、云陽、長壽、九龍坡、大足12個(gè)區(qū)縣進(jìn)行拍攝，節(jié)目制作完成后將在匈牙利國家級(jí)媒體推出。

感知山水之城魅力

攝制組一行在渝中區(qū)打卡李子壩單軌穿樓，體驗(yàn)重慶8D魔幻魅力；游覽重慶湖廣會(huì)館，探尋重慶移民文化的奧秘；欣賞《醉巴渝》非遺文化演出，領(lǐng)略傳統(tǒng)藝術(shù)的迷人之處，感受母城渝中作為“老重慶底片、新重慶客廳”的獨(dú)特韻味。

匈牙利ATV頻道、地區(qū)電視臺(tái)記者蘇契·湯馬什介紹，他計(jì)劃趁著中國對(duì)匈牙利持普通護(hù)照人員試行免簽的好機(jī)會(huì)，帶著家人朋友組團(tuán)到重慶來游玩。參觀了坐落于鵝嶺公園的裴多菲·山道爾夫婦雕塑，蘇契·湯馬什驚訝：“這里居然有匈牙利詩人的雕塑，讓我更直觀地感受到匈中的友好情誼?！?/p>

來到北碚區(qū)，匈牙利M1電視臺(tái)編輯、主持人托特·伽博表示，北碚具有得天獨(dú)厚的旅游資源，具備打造世界一流溫泉旅游城市和溫泉療養(yǎng)勝地的條件，這對(duì)匈牙利及周邊國家的游客具有很強(qiáng)的吸引力。

在九龍坡區(qū)，來自中歐新聞和媒體基金會(huì)的利普柴伊·彼得羅·卡塔林表示，印象最深刻的是乖萌的大熊貓和老重慶特色的交通茶館。

感受自然人文風(fēng)情

懸崖絕壁、奇峰、溶洞、佛像……南川金佛山典型的喀斯特臺(tái)原景觀、古老的高海拔洞穴系統(tǒng)、底蘊(yùn)深厚的佛教文化，讓攝制組成員贊嘆不已。

深入了解了武隆豐富的旅游資源及設(shè)施建設(shè)，攝制組成員對(duì)景區(qū)旅游發(fā)展成果給予高度肯定，表示武隆區(qū)無論是從資源品質(zhì)、配套設(shè)施還是服務(wù)質(zhì)量方面都達(dá)到國際水準(zhǔn)。

在忠縣，攝制組一行登上石寶寨閣樓，探訪悠久的歷史文化。乘船來到巫峽·神女景區(qū)，畫舫在宛若翡翠的神女溪穿梭，蘇契·湯馬什不禁感嘆，巫山的自然風(fēng)景很美，不亞于挪威的大峽谷。

在云陽張飛廟景區(qū)，攝制組認(rèn)真欣賞顏真卿、蘇軾等書法大家的作品，深切感受“巴蜀勝境，文藻勝地”的魅力。體驗(yàn)縣級(jí)非物質(zhì)文化遺產(chǎn)董氏包面制作技藝，感受云陽歷史文化的獨(dú)特魅力。

在世界文化遺產(chǎn)大足石刻，大家一邊聽講解，一邊用鏡頭記錄下崖壁上的石刻藝術(shù)之美。“我找不到合適的語言來形容大足石刻的美，其成就是驚人的。”來自Index 媒體的記者彼得·帕爾·克拉尼茨說，會(huì)將大足的美食和石刻文化全方位展現(xiàn)給海外觀眾，讓更多人了解中國文化。

在奉節(jié)瞿塘峽，雄奇壯觀的夔門、悠久的人文歷史令攝制組深深震撼；在名山景區(qū)，他們體驗(yàn)豐都的民俗非遺文化和山水人文歷史，稱贊中華文化的精妙絕倫；在長壽湖景區(qū)，大家體驗(yàn)了驚險(xiǎn)刺激的摩托艇、噴射飛艇等，欣賞了精彩的皮劃艇表演。

活動(dòng)相關(guān)負(fù)責(zé)人表示，本次活動(dòng)創(chuàng)新采用“外媒實(shí)景拍攝+區(qū)縣實(shí)地推介”的方式進(jìn)行，旨在助力重慶打造文化強(qiáng)市和加快建設(shè)世界知名旅游目的地，面向匈牙利及歐洲市場推介重慶文化旅游形象。下一步將以此為契機(jī)，籌劃系列入境游品牌宣傳活動(dòng)，持續(xù)助力重慶入境旅游發(fā)展。

圖/市文化旅游委提供