Recently there has been a significant demand for customized clothes that customers personalize according to their taste, purpose,and occasion.Modern software involves individual customers directly in product conceptualization, sizing, and fitting.So they co-design and co-create together with manufacturers.Additionally, online practices offer a greater level of customer satisfaction through data about behavior, preferences, and factual physical measurements.This way, data analysis helps startups improve user experience and conversion rates.

The Fitting Room creates a digital avatar

Canadian startup The Fitting Room offers personalized garments through immersive shopping experiences.By using 3D scans customers create a realistic avatar to virtually try on clothes.Further, the app personalizes the selected items.For example, it is possible to regulate the length,add accessories or detach parts of the clothing.Finally, the made-to-fit technology adjusts clothes to the body’s parameters and visualizes them according to real-world physics.Thereby,the startup resolves issues such as overproduction and unsatisfied returns in the fashion industry.

Novoloom enables bespoke virtual tailoring

US-based startup Novoloom enables bespoke virtual tailoring by using 3D scanning and modeling.The platform provides online designing tools to create clothes that fit body measurements.The Regalia online designing tool enables users to tailor the clothes in different silhouettes, shapes, and sizes.Moreover, the Mosaic system turns virtual outfits into DIY sewing kits with the necessary pre-cut, labeled fabric pieces, tools, and instructions.

SuitKits customizes a suit by combining MTO and MTM

SuitKits from the United States are based on MTO (Made to Order) and integrated with MTM (Made to Measure), which measures all the dimensions of the customer.First, you'll choose one of our easy-to-use templates: business professional, business casual,or fashion forward.In the template, you'll choose your fabric colors as well as accessories like linings, lapels, buttons, pockets, monograms etc.with the help of a virtual stylist.After you've completed your design and made your purchase, you can book an appointment with one of our tailoring partners in cities to take your measurements so we can get started on your made-to-measure suit.It takes about 3-8 weeks to get the suit.