日前，ASM Global和Marketplace Events就展會活動內容和設計聯盟達成合作。作為合作的一部分，Marketplace Events將參與ASM團隊簡化活動規(guī)劃流程，開發(fā)其廣闊的市場資源從而推動其在新市場的宣傳與增長。ASM Global總裁兼CEO表示，“疫情讓我們認識到獨有的線下活動的重要性，我們非常珍惜這次合作的機會。當Marketplace Events有意與一家有著豐富的行業(yè)資源及強大影響力的企業(yè)更進一步合作時，我們毫不猶豫，” Marketplace Events 的首席執(zhí)行官Tom Baugh表示，“我們相信此聯盟將推動兩家企業(yè)的發(fā)展壯大。我們在休斯頓和杰克遜維爾舉辦的新展會就是開端?！?/p>

Marketplace Events partners ASM Global

ASM Global and Marketplace Events are partnering in a content and programming alliance. As part of the deal， Marketplace Events will have access to ASMs team to simplify and streamline the event planning process and tap into its extensive marketing resources to drive increased exposure and growth in new markets.“The pandemic has shown us the importance of unique， live experiences and how much we value them”， ASM Global president and CEO Ron Bension said.“When Marketplace Events was approached to more closely align with ASM–a firm with deep industry resources and influence–we didnt hesitate”， Tom Baugh， CEO of Marketplace Events， said.“We believe this alliance will be a catalyst for growth for both MPE and ASM. Our new event launches in Houston and Jacksonville are just the beginning.”In March， ASM Global and Marketplace Events announced the launch of new annual home shows to take place at Houstons NRG Park every February and October， beginning in spring of 2022. The partners also announced a third annual home show to be held in the Jacksonville market， to take place beginning in May of 2022.