無論是在浙江烏鎮(zhèn)舉辦的世界互聯(lián)網(wǎng)大會(huì)還是在福建廈門舉辦的金磚國家峰會(huì)都讓其舉辦地馳名中外,可見,對(duì)于會(huì)獎(jiǎng)業(yè)而言,無論是對(duì)經(jīng)濟(jì)的促進(jìn)發(fā)展還是城市人文面貌的改善,國際性大會(huì)對(duì)旅游目的地帶來的影響都不容小覷。
如何抓住國際大會(huì)帶來的機(jī)遇并充分發(fā)揮其作用,使得舉辦地的旅游會(huì)獎(jiǎng)資源得到進(jìn)一步的開發(fā),并且充分發(fā)揮“后會(huì)議”效應(yīng),讓舉辦地能夠從“鮮為人知”變成炙手可熱的旅游目的地應(yīng)是各地旅游相關(guān)部門的重要任務(wù)。本期專題將分別通過對(duì)“中國國際進(jìn)口博覽會(huì)、上合組織領(lǐng)導(dǎo)人峰會(huì)、博鰲亞洲論壇”的舉辦地上海、山東青島、海南博鰲旅游相關(guān)部門負(fù)責(zé)人的采訪來展開討論國際大會(huì)對(duì)舉辦地帶來的影響以及舉辦地旅游會(huì)獎(jiǎng)業(yè)的未來發(fā)展趨勢(shì)。
The meeting is coming, the city is upgrading again!
How to seize the opportunity brought by international conference and give full play to its role to make the MICE resources of the host destinations to be further developed, and give full play to the "post meeting" effect, so that the host can become a hot tourist destination from "fresh for people" is the important task of tourism departments.